Auto Rental News, January 2020

AUTO RENTAL NEWS Fact Book 2020 15 Anticipate your market and make winning pricing decisions with MarginFuels Advanced forecasting and AI technology And react quickly as the market shifts Purpose built to turn pricing into a profit engine for rental vehicle operators MaaS and TaaS providers Try a demo at www marginfuel com demo Pricing software that puts you ahead of the game WHAT DO YOU ESTIMATE THE BIGGEST THREAT TO YOUR BUSINESS WILL BE IN 2020 Compared to the previous survey two years ago personnel employment health care issues jumped three spots to the second biggest threat while the other positions remained largely unchanged 1 Rising vehicle cap costs fewer fleet deals 2 Personnel employment health care issues 3 Competitors rates 4 Rental demand vs industry fleet size 5 Depressed used vehicle values 6 Adjusting model mix sedans to SUVs etc 7 Cost of reservations on OTAs and broker sites 8 Competition from ride hailing 9 Competition from peerto peer networks Turo Getaround

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